SodaStream is keen on lowering plastic consumption around the world while delivering quality soft drinks in an environmentally friendly way. SodaStream is a soda-making machine that can prevent the use of single-use bottles. Consumers buy the machine, a refillable carbonating container, and reusable bottles to make their drinks at home. They can use tap water, CO2 is supplied in returnable cylinders, and flavoured syrups are also available. A single CO2 cylinder can carbonate up to 60 litres of water. One of the advantages for the consumers is the customisation that they can mix flavours and control the level of carbonation according to their preferences. In terms of convenience to users, this solution eliminates the need to go to the grocery store to buy and carry beverage bottles.
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SodaStream
Focus | PRODUCT Cycle | TECHNICAL X1 | REUSE Business Model | USE ORIENTED Material Flow | CIRCULAR